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Layer 6: To be viral and Speedy? Or not

Story time: I’ve never really enjoyed things that take a long time to happen.

I loved running–no, sorry, ‘walking’ as fast as possible but not quite running–down the hallways of middle school.

Then I would plunk in my chair and read as fast as I could so I could get to the end.

When the teacher began class, I’d close the book and tilt it to assess what percentage I had read, how close I was to the end.

I wanted to GET THERE.


These days there are so many opportunities to go viral–to explode and for it to be FAST.

I understand the appeal for that.

Instant success, career support, influence to change the world.

Being a bestseller. Huge crowds. Being on talk shows.

Wow. Wouldn’t that be amazing?

And it does happen…

But the thing is that when people are in a hurry, they miss things.

I know because I did. One day I was hustling along in my life and then I looked up and realized, I’d sped-walked my way totally in the wrong direction.

I didn’t take things through all the layers I’ve shared with you.

I didn’t come back to center and ask what I really wanted enough times to understand my priorities.

One day I realized I had adopted priorities that were not mine–I’d acted as if success in my career was all that mattered and once I was successful then I would be ‘enough’.

To prioritize all that, I’d learned to ignore major feelings I had and participated in invalidating myself.

When I realized it, I saw I’d put all this work and effort in for years, going in a direction I didn’t like anymore.

I was unhappy, and I didn’t even know who I was or what I really wanted.

I’d missed a lot of things in favor of working…

Was it worth it? No, but I did learn in the end.


I learned to slow down enough to check in with myself.

Believe me, I still whiz around a LOT but I work really hard to take that time to reconnect.

Because my inner world is just as important as the outside world, if not 10x more. That is where my inner genius is.

The truth is that things are changing all the time.

That when my priorities are different than how I was taught, I tend to forget and backslide.

I have to be careful not to get too far ahead of myself in thinking about where I am headed.

Because things inside and out change all the time, this is a process of taking one step at a time!


God, that is boring.

I just wanted to zip to going viral, having it all made.

But what if I went viral and I wasn’t ready?

What if I got under a huge public eye and wanted to change and then felt all this pressure to stay the same?

What if I got there and felt just as empty as I had before? Because it didn’t really address what I wanted deep down, all along?

What if what I wanted, for instance, was to be accepted and there I went putting myself on a pedestal so it was hard for anyone to relate to me and connect the way deep down I truly wanted?

I could really see that happening.

My solution? I have to remember that this is a process.

I have to take the steps to remain connected to myself to go the right direction.

And I have to do this even though it is so easy for me to think of this as a ‘distraction’ from speeding along.


IT IS SO HARD TO REMEMBER.

Oof! How many times does the universe need to smack me in the head to help me remember not to rush and rush and rush towards a goal?

And breathe. And be patient.

But remember:

It’s possible to go viral for the wrong reason.

It’s possible to get known for something when you aren’t really ready.

When you don’t have the clarity yet–and you could push yourself to go quickly and then end up regretting not spending a little more time on things.


If success has not happened yet, maybe it is for a reason.

Maybe you could still aim towards your goal but focus on enjoying the process as much as you can.

You will clarify what you need every step of the way.

I know this might seem counter to what I said last week about ‘the push’ and how sometimes you just need to take a leap–

But that is because in some situations taking leaps, while knowing they are going to be imperfect and a little too ‘early’…

Can be good.

And the goal and intention is not to go viral.

It’s because leaping can be part of the process of realizing if you are on track or not, getting feedback from how you feel about things and dipping a toe in.


Step by step.

Take a step, then you can see if you want to keep going that way. It could be exactly what you need to do to find clarity.

I’m assuming you’ll probably change your mind after doing it because you get clear you want to do it a little differently, maybe.

And it is a part of the process.

Where are you being impatient with your process?

Where are you telling yourself you need to go faster?

Where can you insert some space to reconnect to yourself, your needs and your priorities?


Take it as your challenge this week!!

xo


Get clear on what to write (books, salespages, marketing and more) and have FUN connecting to the people you’re here to serve. 

Go deeper into this and other themes from the 7 layer series in the live summer workshops now open for registration!

It will take each layer deeper and help you tap into your inner genius.

The 7 Layer Writing Vision Activation Live group is open!!

Check it out


For PEOPLE ON A MISSION who want to write for business, website, copywriting, content, or a book.

  • Know what to write next because you have clear vision and inspiration at every step
  • Make important decisions so you do the right thing for you and your project
  • Share your book or business so the right people get drawn to your work


7 LIVE BI-WEEKLY ZOOM CALLS

Tailored to your needs, these hour long sessions dive into your writing vision so you get clear on what to write and share your soul with the people who need to hear it

Includes live exercises + Q&A

GROUP VOXER COACHING

Get your questions answered between workshop sessions with free weekly texts and voice note communication with Sofia. Shared in a private group for 6 months.

ONLINE VIDEO VAULT

Instant access to the online vault for the ‘Psychic Mermaid Creatrix’ course will help you clear the fog and tap into your inner mermaid, so you can get started finding the next best step for your project right away.

Includes Worksheets & 40+ videos

NOTION TEMPLATE SET

Instant access to the simple system to organize your ideas, and projects with prompts and training to know what to do next. Everything is customizable! Perfect for people juggling a lot.

Includes Digital Templates + Video Training

If you want to write for your business or book and connect to the people you are here to serve, this could be perfect for you.

Click here to join the group to write together this summer and over the next 6 months!

Or get clear on what to write with the free 7 layer series delivered by email here.

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What Happened to the Blood Witch series?

What happened to the Blood Witch series?

I have been working on this fiction series for a few years.

It has magic and romance and danger as a girl tries to protect her family farm from enemies as she learns to control her powers.

Last year I took a break from it because my dad had cancer.

Now I am gearing up to get back into writing.

I have decided to focus on this as a process of listening to myself and my intuition, and to have fun with the writing.

Not to achieve a big goal like being a bestseller or being perfect.

I got really down a rabbit hole with outlining and trying to make it the best–and I need to let go of some of that so I can loosen up and just write.

My speciality is really writing from life, memoir and copywriting for business. (I teach that kind of writing and do it for my clients. )

So this is very different from what I feel I have mastered as a writer and I am learning how I work best.

The Blood Witch series definitely still has my attention. Just so you know.

And there you go! There is your update! Stay tuned for more.

To know more about the blood witch series as it is written, click here.

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Early Bird Special

Hey, how are you doing?

I wanted to let you know I have a $111 discount on my writing group for the summer!

For PEOPLE ON A MISSION who want to write for business, websites, copywriting, content, or a book.

Know what to write next because you have clear vision and inspiration at every step

Make important decisions so you do the right thing for you and your project

Share your book or business so the right people get drawn to your work

Reach the people who need what you have to offer!

Sign up by May 16th at 11:00 PM EST to save $111

See the link below for all the deets on this LIVE online group.

Includes:

7 live online group coaching meetings:

Clarify your writing vision so you can get it out from your soul, onto the page and into the world. Biweekly meetings starting in June.

Bonus Worksheets & 40+ videos

Instant access to the online vault to tap into your inner mermaid, so you always know what to do next to write and do business from your inner genius

Bonus Notion Template Set:

Digital Templates + Video Training to organize your ideas, projects and keep you focused on making significant progress. Everything is customizable!

Bonus Group Voxer Coaching:

Get your questions answered between workshop sessions with free texts and voice note communication with Sofia. Answered weekly in a private group for 6 months.


(Wow, don’t know if I will offer this lengthy bonus again!)

If you have been wanting to write for your business or book, this could be perfect for you.

Grab the $111 discount and sign up by May 16th at 11:00 PM EST

CLICK HERE for more details!

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Layer 5: Avoid the crickets…

Exciting announcement at the end of this post!

But first–have you ever experienced crickets when you went to share something?

A lack luster response?

No response?


I have been there, and today we are going to talk about something that is going to really help you whip up your audience, i.e. your people,

into a high level of excitement around what you are doing and writing.

It could be a book or it could be for your business, either way, I want people to be super-stoked to get their hands on what you have to offer!

To me–this is what writing is really all about, making a connection and reaching the people.

Who, now?

THE PEOPLE

The people who get you,

who need what you have to say,

who were born on this planet to interact with you

–somehow, someway…

but you have to take the actions.

So what happens when you do the work, you go to make that move to share and nothing very fulfilling happens?

What’s happening there?

Well, it could be that your writing vision is unclear, or you didn’t have a good sense of your audience so people do not understand what you are saying…

Possibly…

Or it could be that you are missing this part of the puzzle–you need to let people know earlier that it is coming.


If there is anything I have learned in my 10 years in business, and 20 years publishing my writing online, it is this:

telling people about your ideas as early as possible will build more support and excitement.


Whether you are putting out a book one day

Launching a course to come,

Or advertising a service


You have to let people know you are working on it

THE EARLIER THE BETTER.


People need some time to warm up to an idea.

It is nice to let them know well in advance that something is coming, because then if they are only paying half attention they will still get the significance of your announcement.

The course.

The book.

The program.

If you mention it enough, clearly enough, to enough people, enough times, then by the time your work or writing is ready, someone will see it coming and already BE excited.


You don’t have to feel ready to start telling people about your book or business project.

A way to do this is simply to share the process as it unfolds, rather than waiting until you have a perfect, amazing, 100% done thing.

Ways to word it when it is not done:

Something is coming,

You are thinking about doing something,

You are exploring an idea–

The people I serve tend to resist this.

I believe it is because they want to protect themselves…

They do not want to make a mistake along the way.

It was hard for me, too.

I get it. If this is you, I see you.

It is okay to be cautious.


But there is a problem with this because it makes you noncommitta

Also, you aren’t letting anyone support you until you are ‘perfect’.

That would imply you aren’t good enough right now, when you probably ARE already pretty awesome.

You probably deep down are kind of a genius.

And this idea of yours could have a lot of potential.

So I’ll keep urging you to explore this resistance around sharing before you are ready.


Maybe you do not want to commit to your idea.

Do you feel like you need to be 100% clear, sure and committed or DONE in order to announce your project is coming?

People do not like to announce things before they are ready or before they are certain.

Makes sense.

You could change your mind.

Or want to wait until another time.

Or even want to ditch the project all together.

Or it could flop and then if you do not announce it, no one needs to know!

The problem is that if you wait until everything is ready, then people will not know that it is coming.

You will be really certain and excited and ready for them, but they will not be ready for you.

That could be tragically disappointing and discouraging.

I have had clients who stopped writing or pursuing a dream for a very long time due to a lack of response.

In addition to missing an opportunity to be supported, you could miss something else.

There is a lot of information you could gain from sharing early.

Sharing will get you putting things into words for an audience, getting feedback and even improving your writing.


I know it’s still uncomfortable.

In order to get to the point where you can even EMBRACE the idea of possibly telling someone about anything you are writing or about to offer,

‘before it is ready’,

and take advantage of the huge opportunity of starting early,

You need to drill into this concept:

You are allowed to change your mind.

You are allowed to improve an idea and change it completely.

You can announce to the world–

Hey, I’m working on a book!

Hey, I’m writing a speech!

Hey, I’m thinking of starting a podcast!

Hey, I have ideas for my upcoming course!

And then you can go back and be like–never mind.

I have changed my priorities!

I have altered the timeline!

I have found something else to do instead!

Are you afraid that would look foolish?

If you change your mind, it doesn’t necessarily look foolish

To me, it looks confident:

Someone who believes in themselves and what is right for them.


If you start sharing about in an imperfect fashion,

you will learn more along the way AND

you will gather more interested folks.

Time really is your friend, because not everyone will catch on right away.

By the time you are feeling ready to publish, share or open your course up for sale, you want everyone to be really excited about it.

That is the time when you want to feel a really big crowd around you!!

But it can take time for people to get excited, so that’s why it is good to start early.

Do you feel you need to be certain or right?

If that holds you back from sharing early, know that it is okay to change your mind.

Changing your mind can be really smart.

This is what happens when you set a goal (like badasses do) but then you gather new information (like smart people do).

It’s only natural to make adjustments in your goals based on new information.

And sometimes you can only gain new information by putting forward an initial target.


It’s like having an experiment and making a hypothesis—no one in science class cares if your hypothesis was right

The point is just to start somewhere and then gather information so you learn something.

YOU CAN CHANGE YOUR MIND.

JUST GO TELL THE PEOPLE!

I recommend this approach because it also means you don’t stay undecided forever!

You leap, and correct.

And the best part is that lots of people will still love you and support whatever you end up doing.

Even if you change your mind.

That’s because you let them into your process, and now they are part of it with you!

Yayyy for feeling connected and loved. <3

And now:

Is there a way you can let your people know what you are thinking up and dreaming up?

(Think small! A sentence or a little snippet of something can be a great start!)

If your plans have changed since you shared something in the past, can you give your people an update on what’s going on with you now?

If you have been interested in going deeper into this 7 layer series or curious about it, the workshops are now open for registration!

It will take each layer deeper and help you tap into your inner genius.

​Get clear on what to write and have FUN connecting to the people you’re here to serve. ​

Registration for the Live group is now open!!

You can now join us in the online live group program.

And for a limited time it is on sale!

Sign up by May 16th at 11:00 PM EST to save $111

IT’S OPEN!

Registration is open for the LIVE workshops that go even deeper

“7 Layer Writing Vision Activation” course.

For PEOPLE ON A MISSION who want to write for business, websites, copywriting, content, or a book.

  • Know what to write next because you have clear vision and inspiration at every step
  • Make important decisions so you do the right thing for you and your project
  • Share your book or business so the right people get drawn to your work

​Sign up by May 16th at 11:00 PM EST to save $111

Includes:

-7 live online group coaching meetings:

a 7 Layer Writing Vision Activation journey spanning every two weeks from June-August to deep dive into clarifying your writing vision so you can get it out from your soul, onto the page and into the world.

-Bonus Worksheets & 40+ videos

The online vault for my Homestudy course Psychic Mermaid Creatrix will help you tap into your inner mermaid, so you always know what to do next to write and do business from your inner genius

-Bonus Notion Template Set:

Digital Templates + Video Training to organize your ideas, projects and keep you focused on what you need to do to make significant progress. Everything is customizable!

Bonus Group Voxer Coaching:

Get your questions answered between workshop sessions with free weekly texts and voice note communication with Sofia. Shared in a private group for 6 months. (Wow, don’t know if I will offer this lengthy bonus again!)

If you have been hanging out in my community for a while, wanting to write for your business or book, this could be perfect for you.

​Grab the $111 discount and sign up by May 16th at 11:00 PM EST​

I support you in reaching the people you are here to serve. Have fun while doing it. xo

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Sharing my Voice

These were people I wanted to impress. I hated how bad my voice sounded.

I vowed to get better–I wanted to be able to sing as well in front of other people as I could alone.

I got teachers for my singing craft, writing, business and techniques to get out of fear, tap into my spiritual power and to channel the inspiration of my inner genius.

I got to the root of something really deep one day and shortly after sang to an audience of 120 with something I improvised on the spot.

It was at a conference for writing. After I sang, the leader of the event stopped everyone, and told me to look around.

She said people were crying because I’d moved them.

She asked me to sing again.

The next day and a half of the event people came up to me and told me how that song touched them.

It opened their heart, reminded them of deep experiences they had, healed something for them.

Getting there was hard but worth it and I did not get there alone.

Similarly, writing for your business or book is something you can achieve.

If you know that you have the potential to do something MORE but:

-it’s not coming together how you want it

-you don’t have the ability to write to your standards

-you are scared to share it

I can help.

Connect to what you have to share so the people who need it can hear it!!

I have 1 on 1 services as well as group courses to help you get your message into words and out into the world so the people who need it get it. Today those range from $240-3400.

I have been getting busier so there is limited space in my calendar for new clients! Contact me if you want help.

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Layer 4: egads the push

The other day I spoke about uncertainty and how to face it when trying to write for your business or book.

I basically gave you a permission slip to ignore the tiny voice in your head that says:

you are behind and need to make twenty billion decisions this second so that you can move forward in a certain and sure way.

No.


Breathe because sometimes you need to let a few things ‘fall in the cracks’–

elegantly so, in a way where you have a way to remind yourself to revisit it–

And stop thinking about it until it’s really time for it.


BUT SOMETIMES WE ALL NEED A LITTLE PUSH.

What if you wait forever to do or write something because they you want to be sure it is the right thing,

And then you are never certain?

What if that sure-fire plan or idea you are waiting for is never going to come?


This is one of those moments where I have to say there isn’t a single solution to apply to every situation.

Sending you love!

Man life is sure complicated, huh?

​​

It is an individual thing dependent on the situation, and I can’t write one email to address it all

That’s where 1:1 support like my live group sessions and voxer support can really help you figure out:

Do you need to wait on writing until you are clearer in your mind, or should you give yourself a little push out of the nest?

Signs up for that kind of support are going to be coming soon!!

But…..

what I want to get across is that everything does not necessarily need to be perfect before you can move forward.

Sometimes you are hanging on the edge about something and that hanging energy is holding you back.

And in that moment you just need to decide.

You decide that you are going to move the energy yourself.

It WILL move forward, you decide. “I’m going to make it happen.”

As you take imperfect action, the ideas and clarity will meet you along the way.


Writing is kinda like that sometimes. Not all the time, but sometimes.


Sometimes inspiration is like a noncommittal friend.

They cannot tell you if they want to hang out or not,

but who as soon as you make your own decision and announce,

“Tonight I’m all about tacos, do you want to meet me there?”

They hear that and they are there with bells on.

In those cases here is the deal:

A lot of the time, you can take what you know, and start doing things.

Make a best guess as to what to do next.

For instance, if you know you want to write to cat-owners but you don’t know exactly what to say:

-Maybe you could just sit down and brainstorm some things that they might care about.

-Maybe you could do a google search or look on youtube and see what cat loving people are talking about.

-Maybe you could go have some conversations with real life people who own cats.

That experience of doing any one of those things could open you up to write–

in a way that sitting around or idly thinking about the situation never will.

People so often want to find solutions by thinking and not acting.

Sometimes you need to take a step and let that take you through to the next step.

The clarity will meet you there.


To attempt to jump without certainty, you have to be edgy and dare to fly without a net.

Which is why you always have to start with love and acceptance of your right timing, and not judge how much time something is taking.

That creates an inner form of safety.

Once you have that, the next part is easier.


You can be courageous and trust that there is something to catch you on the other side.

Some foolishness or mistake on your part isn’t going to send the whole operation falling on top of you like a house of cards.

You can bounce back, adjust and change course along the way.


In all honesty–the ‘leap and correct it later’ method is how it works for the most part, or at least in my experience.

After ten years I’m still writing and doing business.

Still getting thank yous from the people I am helping and serving.

Still paying bills with this gift I give the world, and having fun along the way.

I owe my consistency as a writer and entrepreneur to

Making the leap.

Learning through experience.

Adjusting and correcting course


all. the. time.


I have seen many of my clients and others hold back,

because they aren’t certain, and that means they get less done.

Or they disappear.

No idea what they are doing because it never actually got done.


And maybe that is better for them, I cannot judge.

It really just depends on What YOU Want.


Note: I am not here to be an English teacher and chide anyone for being behind.

It’s not my vibe, I don’t do that.

I just want to point out whatever is needed to help you get what you want.

The biggest critic we need to deal with is our own.

If you are feeling a twinge of judgment, tell your inner critic:

Whatever happened before in the past happened exactly as it had to–as it was meant to.

But it doesn’t mean you can’t create a plot twist today.

If you don’t like how the past has added up in terms of results for you, your writing or your business,

maybe it is time to just start throwing some spaghetti against the wall.

Try something different.

Maybe.

You could try it a little and see how it goes.


At the end of the day I DO believe that you are here to help someone in a win-win way.

It’s my purpose to help you to shine.


I do not do that by rubbing your nose in mistakes.

I don’t even call them a mistake.

It felt right yesterday, so really, who can call it that?


Things are either what happened yesterday, or what’s going down today.

Is today the day where you can make some kind of move beyond thinking about your project?


Even if it doesn’t look like traditional writing?


-Dedicate your yoga to the project.

-EFT Tap through feelings about it

-Hire someone to help you

-Go to your journal and write about whatever you feel about it or what holds you back

-Meditate on how it would feel to break through to the other side of your completed project and all the benefits that would have for you

-Read testimonials or remember times you helped someone so you feel like your work or message matters.


I use these things as a regular part of my practice and use tools like this with my clients who are not sure what to do.

I have recorded over 40+ videos on different ways to work with your project when things are uncertain. These are in my video vault.


I have all kinds of tools to tap into your creative genius (i.e. your inner mermaid) so you can create in a way that flows.

You can get access to that immediately when you sign up for the next summer live group.

You will also get 1:1 support to help you through tricky moments like knowing when it is time to hold back and when to make a move.

Life is sometimes easier with someone else to help you figure things out.


I am here to support you in whatever works for you and your projects not to pass judgment.

Hope this got something stirring for you today!

And keep an eye out for signups coming soon for the upcoming summer workshop series!

Registration opening soon for the workshops that go even deeper

“7 Layer Writing Vision Activation” course,

Get clear on what to write.

-Write for your business, tweak your website, do copywriting, create content, or get clear on what your book is about.

-Develop clarity so you know what to do next to find the right words to share with people.

-Make important decisions and effectively share your book or business so the right people get drawn to your work

Make progress on all the writing you need to do for your business or book.

Includes:

-7 live online group coaching meetings:

a 7 Layer Writing Vision Activation journey spanning every two weeks from June-August to deep dive into clarifying your writing vision so you can get it out from your soul, onto the page and into the world.

-Bonus Worksheets & 40+ videos

The online vault for my Homestudy course Psychic Mermaid Creatrix will help you tap into your inner mermaid, so you always know what to do next to write and do business from your inner genius

-Bonus Notion Template Set:


Digital Templates + Video Training to organize your ideas, projects and keep you focused on what you need to do to make significant progress. Everything is customizable!

Bonus Group Voxer Coaching:

Get your questions answered between workshop sessions with free weekly texts and voice note communication with Sofia. Shared in a private group for 6 months. (Wow, don’t know if I will offer this lengthy bonus again!)

Signups are coming soon for

the “7 Layer Writing Vision Activation” online workshops.

You can meet with us live June-August!

Watch out for my next blog about layer 5.

Or get the whole series by email here so you know what to write next

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The thing sensitive people need to know…

Sensitive?

What if it is not your personality…but the way your body is?

If you are afraid to push publish and share something you care about…

it may not be because you are ‘soft’.I teach compassion!

And help sensitive entrepreneurs move forward so they can write and share their work with more people.

It is possible but a lot easier when you GET what I am talking about:sensitivity comes from your physical body alerting you strongly about safety threats, not merely a personality trait.

Let me know if you have questions!

For more on this topic see my post Rejection Proof

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Layer 4: An Uncertain Place

There is something different about this blog compared to any others in this series on activating your writing vision to know what to write:

I used to know what I would say a week ahead of time.

I wrote up my emails ahead of time in a nice juicy draft.


Last week, I moved to a new apartment down the street in Madison, WI.

My head became a sieve.

This letter came in drips and drabs, while the previous ones came out in a torrent.


The truth is that sometimes when when I sit down to write,

I do not know what to say entirely.


There are moments of uncertainty.


As much as I may have a system at this point that helps me to remain highly consistent in communicating to my peeps,

Even during huge periods of life change,

I can still be at a loss. I can still have struggle.


I can still have UNCERTAINTY.

I say that good writing is about making decisions–

Which is why not being certain and not making decisions, feels like a problem.


If writing something good is about making decisions,

then does not making clear, quick decisions mean that you are not a good writer?

Procrastinating, stalling…

I want to address this topic in this blog.

In almost 10 years of supporting entrepreneurs, writers and change-makers to write, I’ve noticed a pattern.


People get very hard on themselves for not knowing exactly what to do next all of the time.

Miss a single beat and it’s like the inner critic has a field day.

If you are feeling tired and want to rest, it’s like suddenly you are going to lose all your progress.

If you didn’t work on your writing, you suck.

NO!!

If you are overwhelmed and don’t know what to do next, the inner critic starts overwhelming you even more!


By adding judgment to the situation.


But it’s really helpful because it makes you want to write more….

Not really.


I think the point is to write from a place of understanding your value and respecting your uniqueness.

That way you will create writing that has this message and you will more easily convey it to the people you want to speak to.

Then they will listen to what you say and see the value in your message and your work.


How can self-judgment be a good tool to accelerate this process?


Although I do coach writers and entrepreneurs on how to make progress writing, I am not your English teacher.

I am not here to wave fingers in your face and tell you that you are behind.

There is no F I will assign you.


That is what scars people for life!

If I were to do that, you may never write again!!


Let’s remove the charge behind the word, ‘behind.’

BEHIND.

BEHIND.

BEHIND.


I blow raspberries at this concept.

Sooooooooo many people, including myself, waste even more time feeling bad about how slow they are at doing things.


The truth is that it does not matter any more what happened yesterday, there is only today.

And sometimes procrastination is because of being undecided about how to do something.

You are waiting on making a decision,

Refraining from making a determination,

Which, yes, to some eyes can look like procrastinating

Like a bad child in grade school…


[By the way–was that child ‘bad’?

Maybe they needed help to do their homework, or love or support or understanding?

I feel for that kid…]


It is more complicated than bad or good.

Rarely is it as simple as blaming you as ‘bad’ or ‘lazy’. It is more complex than that.

My private clients and I dig into this and their situations.


All my coaching evidence that says that not writing is for a reason,

a much more INTERESTING reason…

A reason such as a lack of certainty, or a lack of information.

Maybe a heaping of B.S. learned from an English teacher…


And if you think about it, in life, sometimes it works in your favor to wait!


You waited on buying something, and then lo and behold someone could end up giving it to you for free.

You decided other things had to come first, and then that thing on the end of the list ends up not even mattering.

You never felt like pulling the trigger on a project until all of a sudden you get the inspiration that made the whole thing so much better…


Have any of those things happened to you?

Fun things are more likely to happen if you do not beat yourself up about being undecided.

To me procrastinating = being undecided.


Miracles might happen if:

you do not judge yourself for being slow

you stay curious and listen to yourself.


Now without judgment–let me say that there are some situations where it can be helpful to be uncertain and act anyway.

This is a hard thing to talk about because every situation is so individual.

That is why I love being able to support writers and entrepreneurs in my online group program where I have one-on-one support.

There are 7 live zoom Q&As and weekly voxer support built in for 6 months starting in June.

It’s a place where you can get support on whatever is not moving forward, so you can get clear on what to do next. Or when to wait and prioritize something else, instead.


You’ll also get instant access to the video vault where there is an entire 7 part journey about making decisions from the last live class, with exercises you can do one your own.

It is coming!

I’m putting the sign up page together next week to help you decide if you’d like to join in.

You’ll be able to start digging into that content asap to tap into your inner genius and know what is important to you to do now!


But for today, know that no matter what judgment does not help.

Judgment is not your inner mermaid speaking.

Your inner genius loves you and is understanding.

Her advice rings with a totally different vibe, and when you feel her talking, it’s not going to be like a scolding.


Know that just because you have taken some time to do something

Or you don’t know something

does not necessarily mean you are doing anything wrong.


Sometimes things have divine timing.

Sometimes things unfold in ways we did not expect.

Maybe you had a good reason.

Stay open and curious when you don’t know what to say, and what to write!

And stay loving.


I will be talking about uncertainty more in the next blog!



And if you want to take all of this deeper with me, I invite you to stay tuned about the upcoming summer workshop series!

Registration opening soon for the workshops that go even deeper

“7 Layer Writing Vision Activation” course,

Get clear on what to write.

-Write for your business, tweak your website, do copywriting, create content, or get clear on what your book is about.

-Develop clarity so you know what to do next to find the right words to share with people.

-Make important decisions and effectively share your book or business so the right people get drawn to your work

Make progress on all the writing you need to do for your business or book.

Includes:

-7 live online group coaching meetings:

a 7 Layer Writing Vision Activation journey spanning every two weeks from June-August to deep dive into clarifying your writing vision so you can get it out from your soul, onto the page and into the world.

-Bonus Worksheets & 40+ videos

The online vault for my Homestudy course Psychic Mermaid Creatrix will help you tap into your inner mermaid, so you always know what to do next to write and do business from your inner genius

-Bonus Notion Template Set:


Digital Templates + Video Training to organize your ideas, projects and keep you focused on what you need to do to make significant progress. Everything is customizable!

Bonus Group Voxer Coaching:

Get your questions answered between workshop sessions with free weekly texts and voice note communication with Sofia. Shared in a private group for 6 months. (Wow, don’t know if I will offer this lengthy bonus again!)

Signups are coming soon for

the “7 Layer Writing Vision Activation” online workshops.

You can meet with us live June-August!

Watch out for my next blog about layer 5.

Or get the whole series by email here so you know what to write next

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If you want to scale…

Recently, I was talking to my friend and colleague, Sarah Michael, and she dropped some nuggets of gold about the pressure people are under to “scale” their business.

I’ve always found that Sarah has returned my investment in a way that no other business coach has so directly.

Meaning that, although I’ve learned many great things from a many mentors and coaches, she helped me put things together so that I could literally see actual dollars come into my business. For real.

So although, like everyone, I have my own spin on how to do things, I do pay attention to her point of view.

So back to scaling…

If you are already making at least $3-8K per month, then “scaling your business” is probably a phrase you have heard.



(If you aren’t there yet–don’t worry, you are in the same boat as most of my clients! Keep absorbing my free blogs, but maybe this will give you ideas for down the road.)

You may have had people teach that in order to (eventually) do less to make money, the only way is to scale with another marketing funnel, Fb ad campaign, appointment setting or webinar so you can get more leads and sales.

The problem with this is that scaling takes resources: time, a team, money and an audience in order to actually get things to a profitable stage and really work the way they are promising it will.

You’ve might even have tried a number of different tactics (funnels, ads, content creation) – but are burned out from doing “all the things”.

If what you really desire is a SIMPLE way to easefully enroll more high-value, highly qualified leads, Sarah is leading her virtual event Feminine Sales Power again in May.

Feminine Sales Power is a high-level, hands-on, 3 day immersive virtual event for coaches and consultants already making at least $3-8K per month, who want to double or triple their income.

You’ll move from “hustle” and “doing too much” in order to get plenty of leads – to easily and consistently sell your high ticket offers by leveraging your feminine side.

Check it out here.

She will walk you through creating what she calls “Masculine Structures that Support Feminine Flow,” that allow your feminine side and your intuition to have a seat at the table when you’re selling.

Here’s just a smattering of what you’ll learn:

Understand how operating too much in your masculine side is actually impeding your sales – and get in touch with your feminine side in a way that feels powerful (but not pushy)

How to gracefully recover when you’re thrown off-balance in a sales conversation

Design a customized sales call “flow” (framework) that feels good to you – and is 100% respectful to your ideal buyer

Raise your rates the right way so you hear “yes” on your high ticket offers way more often

Set up your entire business with a simple strategy that magnetizes clients (so you get paid to be you)

It’s the best of both worlds: You’re not driving or pushing so much because your feminine intuition guides your selling, with masculine structures supporting you.

With this method, her clients routinely double or triple their monthly income – all while working much less. (Her most successful client went from $3000 months to consistent $13,000 months in just 3 months.)

If you firmly believe in the art of conversations (both sales and connection) and you do the work by getting out there and talking to people with Sarah in your back pocket, you could easily be making $10k each month or more.

She’s opening up a limited number of spaces for this 3-day powerhouse program early for her community …

At the investment level of just $97 for us Early Birds.

(If you make even one high-ticket sale from what you learn, you’ll 10x this investment.) 

Sound like something that could massively increase your sales?

Grab your seat here.

Even if you’ve been doing sales and business for a while, you’ll discover ways you are making sales much harder than it needs to be.

I’ll see you there!

One seasoned coach said this about Feminine Sales Power:

“I’ve been doing sales and business for a while and yet, I got so many “ahas” about ways where I was making sales much harder than it needed to be – there’s a way to do it so much more easily, and naturally to who I really am. “Feminine Sales Power was awesome, absolutely incredible.”

Martha Wilson

Jump into it here.

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Layer 3: Write Lime Green Letters

Access inspiration so you can write smoothly for a particular purpose:

Draw IN the people you need to speak to and serve with your business.

You could also serve them with your message, or your personal brand.

This post is #3 in a series on taking your writing vision through 7 layers because this communication (across websites, books, sales pages, posts, etc.) is essential to do what you were born to do on the planet.

Now before I get into “these people” you need to speak to and who they are,

let me just call out that this email may feel very nonintuitive at first.


When you go to write, most people facing a blank page feel all alone.

Sometimes that is what makes it daunting or even terrifying!

It is all on you to fill that page up with words that are great.

Right?

Well, I don’t know about that.

Let’s back this out to the big picture.

You are not alone when you write, you are actually talking to someone!

Writing is primarily about communicating ideas from one person to another.

OK, so if you’re alone in your house and write in your journal or on a grocery list–

you might think you are not writing to anyone….

But maybe the person you are communicating with is yourself or even yourself in the future.

So that totally counts as writing to someone.

There is nothing wrong with writing for yourself. I have mountains of writing I have done strictly for myself.

I used to lead writing groups where writing for your own emotional health was the main goal of our writing.

It’s awesome to do this.

BUT what I really feel called to talk about in this series is what you might consider “THE NEXT LEVEL” for writing.

When you share writing with another person.

Because that is where some of the most profound fulfillment can come from!

That’s where you can not only change your life but also change other people’s lives.

That’s where you can grow your business, or produce a book that people like to read.

To achieve that you need to remember your writing is eventually going to be read by another person.

Some people don’t think of this. They feel like they are not ready, but then they don’t ever seem to be ready.

I don’t know who needs to hear this, but:

this is not something you can just remember later on whenever you write something “good enough” because that’s the only time you’ll be ready to share.

NOOO!

This awareness is an essential part of the process you must go through to make it “good enough” in the first place.

It doesn’t just happen!!

You don’t just randomly throw a bunch of ingredients together and turn around like, “Wow, hey look I made a rising bread! That just happened.”

You use a recipe.

Eventually you can know the recipe enough not to use it but to start, you need to do a process a certain way to get the result you desire.

Imagine if you did that with a whole book:

“Hey look, guys I just threw random words together and I made a book!”

There’s literally no one on the best seller list who did this.

OK so this is not an optional step to powerful writing–

even if you are writing to someone exactly like YOU,

you still have to remember that your writing is going to be READ by someone.

THIS IS PART OF THE RECIPE TO BEING UNDERSTOOD.

Your writing will be more powerful if you do this in a conscious way, writing more specifically to the reader you have in mind…



So that they get you.

This means people will like your writing more when you start to formulate your words with them in mind as the reader.

During the writing process, you are going to remind yourself of who you are talking TO.

You will let that awareness inform your decisions about what to say and how to say it.

So it’s not about pulling things out of your journal unedited and sharing them with the world.

You can start in your journal with no one in mind. That can be a first draft maybe! Or even a second draft.

But don’t just go out and share your whole journal thinking it will be a bestselling book because you will be disappointed when people do not get it.

And it’s just because you missed a step:

Take time to wear someone else’s shoes first and think about how they might experience reading your journal before pressing publish.

This is a process and we are always getting better at it.

If you really want to make writing that changes the game for you,

like let’s say growing your business or changing the world,

you can take this layer all the way through the writing process start to finish.

It’s about thinking, “Who am I writing to?”

before you write,

as you write,

as you edit,

and select what to share.

THAT HELPS IT BE MORE POWERFUL.

And it doesn’t have to be a crappy experience for you.

This is not me raining on your parade. I’m not trying to be the bad guy saying your work is terrible.

It’s not. I’m helping you achieve a very specific kind of result and it might be better than you really knew even to hope for.

I’m helping you create this really fun experience for someone you are going to love.

And that love is going to come back to you.

Think of a letter–

before you write the letter, you put “Dear XYZ person.”

That reminds you right away that you are writing to that specific reader. Then what follows is a letter that you write to them. Then you mail that to their house.

Hopefully your intended reader finds this letter, addressed to them, in their mailbox, and they are delighted to receive something other than spam or bills.

It is not everyday people get a special letter addressed specifically to them.

Now imagine it is lime green.

Whew!!!

How would you feel if you got a lime green letter in the mail?

I’d get giddy like a school girl.

Have you ever felt that?

That feeling you get when you see a special lime green letter in the mail addressed to you,

is the feeling I hope your readers get when they pick up what you have to say.

When they see what you have written and very quickly realize that,

“Hey! This is addressed to me” (even if it is in a subtle way)

Maybe it isn’t literally so obvious as a lime green letter with their name on it, but they start reading and feel recognized by you. They feel gotten.

This is not about you right now, it is about them. That is what it means to write TO them, thinking about them.

Just like how you might like plaid shirts, but you wouldn’t buy a plaid shirt as a birthday gift for someone who hates them.

No, this person loves lime green everything, and that’s what you got them!!

They are going to love that.

As they read, it feels like you are writing to them.

It will give them that lime green kind of feeling of, “Hey! This is exciting. I want to keep tabs on this person. I want more of these letters.”

You just got yourself a fan.

That is the magic that will draw readers to you, clients to you, people to you.


Who?

THE PEOPLE


The people who get you,

who need what you have to say,

who were born on this planet to interact with you

–somehow, someway as long as you can show up…


I’m going to keep reminding you of them because this is what you were put on this planet to do.

Write TO your people.

Start trying to do this in your notebooks or on your computer, even if no one sees it yet.

Practice getting into this vibe, when it feels like you are really SPEAKING to them, just like on the phone….

(except, hehe, you aren’t on the phone, you are writing.)

It’s like putting words on a page and psychically transmitting them through time and space to exactly who needs to hear the message!

The vibe will give you loads of inspiration.

Who is your person?

Maybe this is the ideal client for your business,

the person whose life will be better after reading your book…

the person who is going to come see you speak one day…

It depends on you, as you probably have an audience totally unique and special,

different from anyone else’s

and that’s why YOUR VOICE IS NEEDED.

WE NEED YOU.

THEY NEED YOU.

If you don’t know WHOOOO you are talking to, I’ll be writing more about this next time, so keep an eye out!

We will also go deeper into this in the future workshops (below).

When it comes to this topic, the deeper the better.

Registration opening soon for the workshops that go even deeper

“7 Layer Writing Vision Activation” course,

Get clear on what to write.

-Write for your business, tweak your website, do copywriting, create content, or get clear on what your book is about.

-Develop clarity so you know what to do next to find the right words to share with people.

-Make important decisions and effectively share your book or business so the right people get drawn to your work

Make progress on all the writing you need to do for your business or book.

Includes:

-7 live online group coaching meetings:

a 7 Layer Writing Vision Activation journey spanning every two weeks from June-August to deep dive into clarifying your writing vision so you can get it out from your soul, onto the page and into the world.

-Bonus Worksheets & 40+ videos

The online vault for my Homestudy course Psychic Mermaid Creatrix will help you tap into your inner mermaid, so you always know what to do next to write and do business from your inner genius

-Bonus Notion Template Set:


Digital Templates + Video Training to organize your ideas, projects and keep you focused on what you need to do to make significant progress. Everything is customizable!

Bonus Group Voxer Coaching:

Get your questions answered between workshop sessions with free weekly texts and voice note communication with Sofia. Shared in a private group for 6 months. (Wow, don’t know if I will offer this lengthy bonus again!)

Signups are coming soon for

the “7 Layer Writing Vision Activation” online workshops.



You can meet with us live June-August!



Want to read the entire 7 layer series?

Half of it isn’t publicly available on the blog!

Sign up here to get everything & know what to write for your business so you reach more of the people you are meant to serve.

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